2023

Welcome to a new year. Welcome to ITM Weddings.

HEY THERE MY NAME IS BREANNA.

I AM THE FOUNDER AND CREATOR OF ITM Weddings.

I have flourished in the wedding industry for over 8 years. I grew up in the beautiful Foothills of Alberta as a 5th generation homesteader. I moved to Kelowna BC in 2014 to attend the Centre for Arts and Technology (CATO); where I graduated with a diploma from the Events and Promotional Management program.

Since graduating, I have immersed myself in the wedding industry. Starting off by working with a décor company in Kelowna where I had hands-on experience with wedding centerpieces, backdrops, flowers, balloons, textiles and more. I moved back to Alberta where I joined a local event company where my event skills continued to expand. I was apart of the planning and delivery of a variety of events including trade shows, markets, launch parties, paint nights, birthdays and of course weddings. Summer of 2022 I took the leap and moved back to Kelowna, bringing ITM Weddings with me!

Outside of work I like to enjoy my free time either in the kitchen cooking up something new, spending time relaxing with my cat, going on adventures with friends, crafting while binge watching my extensive DVD collection or taking a weekend away from all the hustle and bustle of life.

With the launching of In This Moment Weddings my goal is to assist couples in the planning and execution of their wedding day. I have a true passion for weddings and creating events filled with love, beauty and laughter. I believe every couple deserves to enjoy every moment of their wedding, because every moment is precious.

A little more about ITM Weddings.

We understand that every moment is precious, that is why we strive to make sure you can fully enjoy every moment of your wedding. Whether you have fifty guests or two guests, ITM Weddings goal is to create a blissful wedding experience starting from the moment you say ‘Yes’! We specialize in intimate weddings and elopements within the Okanagan. If you are searching for a day of wedding coordinator for 2023 or 2024 lets connect!

How did ITM Weddings come to be?

August 2020, and the inspiration and motivation to launch my own wedding planning company is res-parked. I have dreamt of having my own company since the age of 5 when I planned my birthday parties a full year in advance. Truthfully I did not know when or what that would look like for me, all I knew was that one day I wanted to become the proud creator of a business that had a positive impact on people’s lives. I knew that I wanted to help couples with their wedding, now all I needed was the means of doing it which brings me to the creation of In This Moment Weddings (ITM Weddings).

I have recently fallen in love with Fall! Growing up my favorite season used to be summer, it had my birthday, no school, hot weather with endless time with friends. However as I’ve gotten older I soon came to realize that I have taken a liking to Autumn. When the leaves start to change color from green to hues of orange, burgundy and yellow it feels like the world is starting a new chapter. With the starting of ITM Weddings I too was starting a new chapter. The rich colors remind me that the world is constantly changing and that each day is a gift and not a given right. Autumn is a time of reflection, gratitude and love, therefore when choosing the colors for ITM Weddings I wanted to showcase those same feelings.

You may be asking yourself, why an orchid? When I was researching and planning the brand for ITM Weddings I remembered something a friend of mine mentioned a few years back. He said, ‘anyone can give roses but to give an orchid is to show somebody that they are exceptional’. I wanted to have a company that wasn’t typical rather than a company that was exceptional. When I researched further I learned that the orchid is known as the most coveted of the ornamental plants. The orchid flower itself represents grace, love, beauty, luxury and strength. Those are the qualities I wanted to showcase for my company.

So I had the colors and logo idea, however I still needed a name. I tossed around a few ideas, yet known of them resonated with me. I kept going back to the ‘why’. Why did I love being a wedding planner? Why was it important for me to help couples with their wedding? Why was I so passionate about the wedding industry? Why do people get so stressed about their wedding? Why did I want to launch my own company?

When I considered my answers I kept coming back to a common theme. The idea that ‘every moment is precious’ and that each person deserves to fully enjoy every moment of their wedding day. With all of the changes that has happened in the year 2020, it has reminded me that each day is a gift. The people in our life that mean the most to us are the ones that you need to spend your time with. That we should never take anything for granted, especially the little moments. It is easy to get caught up in the hustle of the wedding day and forget to take time to fully immerse yourself in the moment. Thinking about all of this brought me to the name of my company.

So there you have it, my little story as to how I created the idea and brand behind In This Moment Weddings. I am excited to share the next chapter of my story with you. I would love to hear from you and learn how I can help make your wedding day a dream come true.